I take a design thinking approach to coaching, focusing on empathy, curiosity and experimentation.
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My coaching style encourages questioning, exploration, reflection, and experimentation. I use active listening and powerful questioning to help the coachee uncover the solutions that best suit their situation. I believe in the coachee’s ability to solve their own problems and strive to support them on their journey to do so.

I believe that having a purpose-driven life while looking after your mental wellbeing are the keys to having a successful career where you can be sustainably passionate - growing and positively contributing to the world.
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Throughout my work in various start-ups leading product teams, I have come to recognise the importance of providing coaching to employees, founders, and leaders as they go through the various growth stages of start-ups and as their roles and responsibilities evolve.
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This knowledge, combined with my own experience of making a career switch from civil and environmental engineering to HealthTech, helps me provide coaching to students and early career individuals in making the tough decisions when it comes to choosing a major, finding their first job, and iterating on their career journey.
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I've supported clients through negotiating promotions, successfully pivoting to impactful careers, quitting intentionally, landing better suited jobs for them, launching mission-driven non-profits, and profitable businesses.
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Born in Canada, grew up in Jordan, studied in the US and  built a career in the UK, I also know what it's like moving cities, building career capital as an expat, navigating visa situations and simply building a community away from home. I support coachees going through similar transitions.
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I enjoy being a big-picture thinker and a detail-oriented problem solver, and I will use my empathy to coach you in building a sustainable career that works for you.

I am here to help you launch, optimise, and grow your career!